Will AI Replace Creative Designers or Make Them More Powerful?
Artificial intelligence (AI) is changing many industries, including eCommerce, healthcare, and agriculture. It simplifies processes, boosts effectiveness, and creates new opportunities for creativity. It involves creating visual content for a variety of mediums, including print media, websites, advertisements, and branding. However, with recent breakthroughs in artificial intelligence (AI), graphic designers have become more worried about their job security. In [...]
Real Estate Branding : Brim’s Unique Approach to Stand Out in the Market
Real estate branding is a necessary component for developing a successful real estate business. Branding goes beyond attractive websites and iconic logos. It combines high-quality content, a compelling value offer, a robust online presence, and a positive customer experience. This is why developing a brand requires significant resources and time. WHAT IS REAL ESTATE BRANDING? Real estate [...]
Brim Spearheads “Supporting Giants” Movement in Response to Poacher Series
The recent airing of the gripping series "Poacher," which dives into the tragic realities of elephant poaching and the illegal ivory trade, has caused a rippling effect across numerous businesses. One significant response to the series has been the creation of a new trend: support for giants. Brim, a creative branding agency in Ahmedabad, has taken the lead in encouraging [...]
Key Difference Between Website Design and Website Development
Decoding the Essence: Website Design vs. Website Development In the vast realm of the digital landscape, the terms "Website Design" and "Website Development" often intertwine, but their roles are distinct and crucial. Let's unravel the mysteries and explore the fundamental differences between the two, making it crystal clear for Indian businesses seeking a robust online presence. Understanding [...]
What is Rebranding? Definition, Importance & Steps for Brand Makeover
What is Rebranding? Rebranding is a strategic transformation of your brand identity, which includes more than just an updated logo or color palette. It refers to examining and redefining your brand to better suit your changing target market, company objectives, and consumer preferences. Change is the only constant in business. At Brim, we've seen how rebranding can revolutionize a [...]
How is Diwali an Excellent Opportunity to Increase Brand Trust?
Diwali is one of the most significant festivals in India. Diwali calls for celebration, family get-togethers, and abundant gifting and festivities. Apart from the traditional festivities and rituals, Diwali presents a special opportunity for businesses to enhance their brand trust. The Festival of Lights in India is much more than just a religious holiday; it's a time when brands [...]